To be released...but when?

As I mentioned here one of the Orchestras I work for, namely Barock is now putting the finishing touches on the mixing and it probably will be completely mastered the week after Shavuot. I have already heard one track (pre mixed version)and I must say Steve Bill did some great horn arrangements that I think will be impressive for most. Ari Greene(owner of Barock) certainly did not rush this project in efforts to insure it's nothing short of excellent. The problem now becomes when to release the album. The front cover has been chosen (I have not seen it)but what is the best time to put it out for public consumption? If you release an album at the wrong time it certainly can put a damper on sales. Right now it looks like they're looking at either some random date in June, July 4rth or Shabbos Nachamu.The website will also be overhauled to reflect the new release at some point as well.